I mentioned JOTR to my cousin, who lives 3.5hrs away in Covington, IN a month ago. They bought a ticket. They had never heard of it nor have they ever participated in a Jeep event. They decorated their Jeep the night before, loaded it with toys and left at 3:30am to get to my house on Sunday. We walked them around the event looking at all the decorated Jeeps and let them take in the full spectacle. After the parade and drop off, we stopped for a quick bite before they headed back south. The smiles were evident. They had so much fun and couldn’t believe the generosity of the Jeep community. They messaged later that night stating they were already discussing decorations for next year. I love it!